Privacy Policy

Last modified: Feb 8th, 2023

Introduction

In this document, “Company”, “we” or “us” refer to End Insomnia LLC, a company incorporated in Bulgaria, reg. No. 207100763, with registered address in Bulgaria: Varna, “Mladost” District, 12 Atanas Hristov str., first floor, ap. 1, represented by Ivaylo Kalburdzhiev in his capacity of managing director and legal representative. We respect your privacy and are committed to protecting it through our compliance with this policy and the privacy notice, which will be provided to you separately. This policy describes the types of information we may collect from you or that you may provide when you visit the website http://endinsomnia.com/ and ordering/purchasing a book or other goods, that are sold, including any content, offered on or through http://endinsomnia.com/ (the “Website”) and our practices for collecting, using, maintaining, protecting, and disclosing that information.

This policy applies to the information we collect when you are conducting purchases through the Website or through other means available (if any), jointly referred to as “Services”.Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, you must not access or use the Website for the use/order of Services. This policy may change from time to time (see “Changes to Our Privacy Policy” section below). You will be notified at least one month before such changes enter into force. Your continued use of the Website and/or Services after entry into force of the changes is deemed to be acceptance of those changes. You will also be provided with separate privacy notices in accordance with art. 13 of Regulation 2016/679 (“GDPR”). 

Children Under the Age of 18

The Website and the Services are not intended for children under 18 years of age. No one under the age of 18 may provide any personal information to or on the Website or for the use of the Services. We do not knowingly collect personal information from children under 18. If you are under 18, do not use or provide any information on this Website or through any of its features, register on the Website, make any purchases through the Website, use any of the interactive or public comment features of the Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any user name you may use. If we learn we have collected or received personal information from a child under 18 years of age, we will delete that information.

Information We Collect About You and How We Collect It

We collect several types of information from and about users of the Website, including information:

• By which you may be personally identified, such as name, postal address, e-mail address, telephone number, or any other identifier by which you may be contacted online or offline (“personal information”);
• That is about you but individually does not identify you, such as Age Group, Gender, Interests, Country;
• About your internet connection, the equipment you use to access the Website, and usage details.

We collect this information:

• Directly from you when you provide it to us.
• Automatically as you navigate through the Website. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, and other tracking technologies.
• From third parties, for example, our business partners.

Information You Provide to Us

The information we collect on or through the Website may include:

• Information that you provide by filling out forms on the Website. This includes information provided at the time of registering to use the Website, subscribing to our Services, or requesting further services. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with the Website.
• Records and copies of your correspondence (including email addresses), if you contact us.
• Your responses to surveys that we might ask you to complete for research purposes.
• Details of transactions you carry out through the Website and of the fulfillment of your orders. When you add a credit card or other payment method to your account on the Website or make a payment through the Website, we collect information about that payment method. A service provider that handles payments for us will receive your payment method information.
• Your search queries on the Website.

You may also provide information to be published or displayed (hereinafter, “posted”) on public areas of the Website, or transmitted to other users of the Website or third parties (collectively, “User Contributions”). Your User Contributions are posted on and transmitted to others at your own risk.

Information We Collect Through Automatic Data Collection Technologies 

As you navigate through and interact with the Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

• Details of your visits to the Website, including traffic data, location data, logs, and other communication data, and the resources that you access and use on the Website.
• Information about your device and internet connection, including IP address, web browser type, operating system version, phone carrier and manufacturer, device identifiers, mobile advertising identifiers, and push notification tokens.

The information we collect automatically is only statistical data and does not include personal information, but we may maintain it or associate it with personal information we collect in other ways or receive from third parties. It helps us to improve the Website and to deliver a better and more personalized service, including by enabling us to:

• Estimate our audience size and usage patterns.
• Store information about your preferences, allowing us to customize the Website according to your individual interests.
• Recognize you when you return to the Website.

The technologies we use for the automatic data collection may include:

• Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser Cookies by activating the appropriate setting on your browser. However, if you select this setting, you may be unable to access certain parts of the Website. Unless you have adjusted your browser settings so that it will refuse cookies, our system will issue cookies when you direct your browser to the Website. 
• Flash Cookies. Certain features of the Website may use locally stored objects (or Flash cookies) to collect and store information about your preferences and navigation to, from, and on the Website. Flash cookies are not managed by the same browser settings as are used for browser cookies.
• Web Beacons. Pages of the Website and our e-mails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email, and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity). 

We do not collect personal information automatically, but we may tie this information to personal information about you that we collect from other sources or that you provide to us.

Third-Party Use of Cookies and Other Tracking Technologies

Some content and applications, including advertisements, are served on the Website by third parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use the Website. The information they collect may be associated with your personal information, or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.

We do not control these third parties’ tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly.Please be informed that any and all information collected through Automatic Data Collection Technologies, all types of cookies (except for the ones that are strictly necessary for the normal functioning of the Website), Web beacons, etc. will be turned off by default. All those tools will be turned on only with your explicit prior consent, which may be withdrawn at any time through our cookie management tool or through the settings of your browser. 

How We Use Your Information

We use information that we collect about you or that you provide to us, including any personal information:

• To provide the Website and its contents to you.
• To provide you with information, products, and services that you request from us.
• To fulfill any other purpose for which you provide it.
• To provide you with notices about your subscription(s), including expiration and renewal notices.
• To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
• To notify you about changes to the Website or any products or services we offer or provide through the Website.
• To allow you to participate in the interactive features on the Website.
• In any other way that we may describe when you provide the information.
• For any other purpose with your consent.

In case you have agreed in advance, we may also use your information to contact you about our own and third parties’ goods and services that may be of interest to you. Please note that you may withdraw your consent at any time by contacting us or by clicking on the unsubscribe link [if available].

We may use the information collected from you to enable us to display advertisements to our advertisers’ target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.

Disclosure of Your Information

We may disclose aggregated information about our users, and information that does not identify any individual, without restriction. 

We may disclose personal information that we collect, or you provide as described in this privacy policy:

• To our subsidiaries and affiliates.
• To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them and after entering into a data processing agreement under art. 28 of the GDPR, where necessary.
• To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of the Company’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by the Company about the Website users is among the assets transferred.
• To fulfill the purpose for which you provide it.
• For any other purpose disclosed by us when you provide the information.
• With your consent.

We may also disclose your personal information:

• To comply with any court order, law, or legal process, including responding to any government or regulatory request.
• To enforce or apply our Terms of Use and other agreements between us, including for billing and collection purposes.
• If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Company, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

We may access, preserve and disclose your personal information if we believe doing so is required or appropriate, in our sole discretion, to: (i) comply with any applicable law, regulation, legal process, or government agency request (such as a court order or subpoena), or otherwise cooperate with any law enforcement or government agency; (ii) take precautions against liability claims; (iii) protect your, our, or any third party’s rights, property, or safety; (iv) investigate or defend ourselves against any third-party claim or allegation; and (v) protect the security and integrity of the Website.

Choices About How We Use and Disclose Your Information

We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information: 

• Tracking Technologies and Advertising. You may set your browser to refuse all or some browser cookies or to alert you when cookies are being sent or use the cookie management tool that we have made available on the Website. If you disable or refuse cookies, please note that some parts of the Website may be inaccessible or not function properly.
Promotional Offers from the Company. If you do not wish to have your email address used by the Company to promote our own or third parties’ products or services, you may opt-out from promotional emails via the link provided in any promotional email sent to you by the Company. You may also opt-out at any time by sending us an email requesting us to remove you from our direct marketing list.      

Your rights

You may review and change your personal information by logging into your account on the Website. You may also send us an email at support@endinsomnia.com to request access to, correct, or delete any personal information that you have provided to us. Please note that we may request additional information in order to verify your identity prior to exercising your rights. You will receive a response to your request within up to 30 days as of the later between: (i) Receipt of your request; or (ii) Verification of your identity. You are also entitled to object against processing based on our legitimate interest – in this case we will conduct a balancing test and we will seize any future processing if your rights and freedoms outweigh our interests. You are also entitled to object against automated decision making for matters that may have legal effect on you – for avoidance of doubt, we do not use such automated decision making. If you request deletion of your data, you may no longer be able to fully benefit from our services- depending on the relevant deletion request, we will provide you with information on the potential impact on the accessibility of our services. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.

You are entitled to lodge a complaint with a supervisory authority. The supervisory authority for lawful personal data processing in Republic of Bulgaria is the Bulgarian Commission for Personal Data Protection (www.cpdp.bg). 

Your California Privacy Rights

If you are a California resident, California law may provide you with additional rights regarding our use of your personal information.

Data Security

We make commercially reasonable efforts to protect the information you provide to us by using physical and electronic safeguards designed to protect the integrity and security of personal information – a.k.a Technical and Organizational Measures. We take all commercially reasonable precautions to protect the information you provide to us from loss, misuse, unauthorized access, disclosure, alteration, and destruction. However, as no electronic transmission or storage of information is entirely secure, we make no guarantees as to the security or privacy of the information you provide to us.

The safety and security of your information also depend on you. Where we have given you (or where you have chosen) a password for access to certain parts of the Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. 

Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to the Website. Any transmission of personal information is at your own risk. We are not responsible for the circumvention of any privacy settings or security measures contained on the Website.

Retention of Your Information

We take measures to retain your information for a period of time that is no longer than necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required or permitted by law. When determining the retention period, we take into account various criteria, such as the type of services provided to you, the nature and length of our relationship with you, the impact on the services we provide to you if we delete some or all of the information you provide to us, the mandatory retention periods provided by law and the relevant statute of limitations. 

Changes to Our Privacy Policy

It is our policy to post any changes we make to this privacy policy on this page and to notify you via email or through a push message on your account on the Website, or through a general notice when you visit the Website. The date the privacy policy was last revised is identified at the top of this page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting the Website and this privacy policy to check for any changes.

Contact Information

To ask questions or comment about this privacy policy and our privacy practices, contact us at support@endinsomnia.com.